Back to Basics by Mindy Platt

The home décor market is influenced by every day life. When the economy goes downhill people need their homes to be a sanctuary more than ever, bringing in colors that make them feel good and relaxed. Family and traditions, though always important, become more important bringing back the rugged heirloom styles of the past. Natural colors derived directly from nature are becoming prevalent in modern décor. These colors and tones help transform houses into homes full of a sense of history that comforts its occupants.

http://www.facebook.com/photo.php?pid=3726832&id=109636621241


People today are sensitive to the fact that there are plenty of people struggling to make it in this economy, so those who are successful don’t want to be as flashy as in the past. The focus is switching from showy expensive décor, clothing, cars, to a more luxurious value. Nobody wants to be ostentatious and now spend their money on less frivolous things, and invest more in quality, seeking sustainability and longevity in their purchases.

Yosemite Home Décor has always valued the consumer looking for quality and value, so we’re ready to turn with the market. Our line of natural stone sinks is a prime example of taking luxuries found in nature, and moving them into your home. Not only is this line gorgeous, but stone sinks are incredibly durable and everlasting.

Another example can be found in our architectural line, specifically our pergolas which are made from a resilient resin material that gives these pieces the look of genuine stone and wood at a fraction of the cost, and weight. The material is easy to clean and maintain, saving money not only now, but in the future. Adding a pergola to your back yard instantly transforms your yard into a sanctuary. Surround it with greenery and enclose a patio table and you have a great new getaway in your own back yard.


How will these changes influence the lives of your customers? Be sure to consider the dramatic shift in the market before placing your next order, ensuring you have plenty of stock in feel-good, homey products. People are longing for that subtle luxury that we can help you give them.